PETA is in controversy again with news of its plans of launching a porn website, after the controversy of employing porn stars and celebs in advertisement.
People for the Ethical Treatment of Animals (PETA) an organization supporting the cause of save animals and well known for it's campaign “I’d rather go naked than wear fur” is going to launch a porn website peta.xxx by the end of this year. This is not new for PETA as they always asks celebs to strip in support of their cause. This website will feature adult contents, with unexpected images of animals. Launching such a website could be another way to draw attention towards plight of animals and veganism .
Whether viewers get shocked or support it is to be seen but one thing is for sure that PETA will surely gain public attention with the new project.